“I wanted to start my toast with tonight’s theme – youth – and celebrate it in its potential,” P00ls founder Hugo Renaudin said as he rose to address the private second floor of the Lambs. New York club last night. The iconic Art Deco-style Theater District restaurant had become the red velvet setting of Cultivatedannual young collectors’ dinner during Frieze New York week. Feature film alumni like Harry Hu, Ezra Williams and Jack Siebert were in attendance, dining alongside other close magazine friends like Carla Shen, Casey Fremont, Carolyn Tate Angel, Tina Leung and Michelle Rubell and newcomers like the glamorous Coco Rocha, Irina Kro and Maximilien Eicke.
Surrounded by some of its most beloved VIPs, Cultivated announced its partnership with P00ls and the upcoming launch of $CULTURED, a social token – the first of its kind for a media company – that will enable a new way to be part of our community.
The event was intimate, like a family reunion amidst the excitement of Frieze New York and it felt good, as did the espresso martinis that circled every booth. The evening conversation, the shining future, was on the language of the room. Particular attention was paid to the evolution of social forms in the city and beyond: Did you know that they are going to open an Annabelle’s? What do you think of Casa Cipriani? Is New York becoming a city of private clubs?
It was only fitting to wonder what tomorrow holds, punctuated by art fair gossip, as P00ls and Cultured announced their work to create a social token together, marking the magazine’s first entry into the world of web3 . Token holders will be able to join an insider network of cultured readers with special access to digital extras, exclusive events, previews of our summer coverage and more. For the nights and days when we can’t be together and eat good food, drink, laugh and go home with Diptyque gift bags, we’ll meet you on the web3.
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